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If you don’t want to mess with optimizing every single image you upload to your website, there’s a plugin that will do it for you.  It’s called Imsanity.  If you install this plugin on your WordPress website, you can tell Imsanity what you want the max resolution of any given image to be on your website.  You can also have it automatically convert PNG’s to JPG’s, to save even more file space and loading time.

Already have a ton of over-sized images on your website?  Not to worry.  Imsanity has a bulk resizer option that will go through and optimize all the existing images on your site.  Easy work, huh?

You might think optimizing images is pointless, but I beg to disagree.  Optimizing images is not only good for page loading times; it’s also great for reducing your bounce rate.

Bounce rate is the percentage of visitors that come to one page on your website and then leave, from that same page.

The faster your images load, the more likely visitors are to stay on your site.  Not everyone has a Google Fiber internet connection, so smaller resources on your site mean that more people can load the page quickly, regardless of the speed of their internet connection.

If you’re ready to speed up your WordPress website and make your visitors happier, check out Imsanity now.

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